Building Your Professional Presence

Your professional presence affects how colleagues, subordinates, superiors, clients, and potential clients react to you, respect you, trust you, and respond to you. 

Your professional presence affects how colleagues, subordinates, superiors, clients, and potential clients react to you, respect you, trust you, and respond to you. Leadership is enhanced by professional presence. This webinar reviews skills that enhance one’s professional presence and offers tips for building that presence.


Join Annette Nellen from San Jose State University’s Lucas Graduate School of Business to learn how to strengthen your professional presence.  In this webinar you will develop an understanding of how to identify those skills and traits that enhance professional presence, and how to create a plan to strengthen your professional presence.


More specifically, this webinar will cover:


  • The meaning of professional presence and its elements including voice, eye contact, posture, listening, presentation, interpersonal skills, preparedness, awareness and more.
  • How to assess your professional presence.
  • Tips to develop a plan for building your professional presence.

Target Audience

This webinar series will be of most interest to accountants, tax professionals, lawyers, and financial planners – essentially anyone seeking to enhance personal and professional skills and develop a plan for improvement to help advance their leadership skills, improve relationships with clients and others, and increase confidence.

Professional Development Credits

CCH Canadian professional development programs are designed to meet the continuing education requirements of a variety of professional associations. These requirements do vary by association and region. Please consult your provincial association to ensure this webinar meets the continuing professional development standards for your specific situation.

This Webinar Includes:

  • 30 days to review the webinar recording
  • Print version of the presentation slides



This webinar is being presented by Annette Nellen of San Jose State University:


Annette Nellen 

Annette Nellen, CPA, CGMA, Esq., is a professor in and director of San José State University's graduate tax program (MST), teaching courses in tax research, accounting methods, property transactions, employment tax, ethics, leadership, and tax policy. 

Annette is the immediate past chair of the AICPA Tax Executive Committee (at May 21, 2019). She is a former chair of the ABA Tax Section’s Sales, Exchanges & Basis Committee and the AICPA’s Individual and Self-Employed Technical Resource Panel, as well as a past member of the California Bar Taxation Section’s Executive Committee. She co-chairs CalCPA’s Accounting Education Committee. Annette is the recipient of the 2013 Arthur J. Dixon Memorial Award given by the Tax Division of the AICPA, the highest award given by the accounting profession in the area of taxation. 

Annette is the author of Bloomberg BNA Tax Portfolio #533, Amortization of Intangibles, and the Bloomberg BNA Internet Law Resource Center’s portfolio, Overview of Internet Taxation Issues. She is an editor and author for the Southwestern Federal Taxation textbooks, and is a regular contributor for Tax Analyst’s State Tax Notes (Moving Forward? column). She is a frequent speaker on tax updates, new economy tax matters, tax reform, and tax policy. Annette sponsors the 21st Century Taxation website and blog (, as well as several websites on tax reform, state tax nexus,
e-commerce taxation, marijuana tax rules and ethical considerations, and cryptocurrency taxation. 

Annette has testified before the House Ways and Means Committee, Senate Finance Committee, Senate Small Business and Entrepreneurship Committee, California Assembly Revenue & Taxation Committee, and tax reform commissions and committees on various aspects of federal and state tax reform and tax policy.

Annette is a graduate of CSU Northridge (BS Accounting), Pepperdine (MBA), and Loyola Law School (JD). Prior to joining SJSU in 1990, Annette was with Ernst & Young, and the IRS.